Prof. Gordon's Winning Strategy



Study Smarter, Not Harder

Exam Success, your simplest path to a pass.

By Prof. Brian Gordon, CFA, CFP, CIM, MBA, FCSI
Founder & Director of Learning, Exam Success



With up to six books and 3,200+ pages in the Level I CFA® Program curriculum alone and the odds of passing less than 50%, it’s no stretch to say the journey is a long, steep learning curve, and the highest mountain you’ll ever climb. If this prospect fills you with fear and doubt, you are not alone.

Of the hundreds of thousands of candidates worldwide who write a CFA exam in a year, fewer than half pass. Earning the CFA charter is well worth the challenge. Having this internationally respected professional designation beside your name, opens doors to attractive and competitive careers in investment management and countless other financial industry positions around the globe.

If you’re like most CFA Program candidates, studying for your exam is only one item on a lengthy ‘to-do’ list. Where are you going to find the 300+ study hours per level CFA Institute reports that successful candidates on average dedicate for each exam? That’s nearly half a year at a full-time job, assuming you pass all three exams on the first try! Are you having a panic attack yet? If so, stop, take several deep breaths and relax...


Exam Success™ helps you study smarter, not harder.


I’m going to tell you how Exam Success can help you study smarter, not harder — so you can significantly shorten the learning curve, stress less, cut your study time (in as much as half) and still easily make it to the summit.

Think about how you would go about climbing an actual mountain. What would your strategy be? Would you spiral up it, tracking up the steepest slope and setting foot on every single stretch? Of course not! You would enlist an expert guide who has been going up the mountain for years and knows the shortest, surest and safest way to the top, and where you’ll encounter challenges along the way. It’s exactly the same how you should approach your preparation for your CFA exam, and it’s where Exam Success excels.


Every step of the way… since 1999.


I’ve been going up and down this mountain since 1999 and like a Sherpa guide, know it like the back of my hand. I know where the slippery slopes lie, where candidates get lost or overwhelmed by the challenge.

So, what do you need to succeed? It’s a reasonable question. The CFA Institute doesn’t specify a threshold, but — and I’m choosing my words carefully here — in my opinion, based on years of intensive experience teaching CFA Program prep to thousands of successful candidates worldwide, I’m confident that you don’t need anywhere near a perfect score, but rather a score in the mid-sixties will get you to the next level, and ultimately closer to earning you the Chartered Financial Analyst designation.


We're not big on convention. Exam Success is for what matters.


When it comes to preparing for the CFA exam, we recognize the point to these financial standarized exams is to pass. It’s not about mastering thousands of pages of material, it’s about targeting your study efforts to achieve that passing mark. The Prof. Gordon Approach — which I have carefully refined since 1999 — stands apart from the method of other providers, who condense the content but retain the confusing dry, technical, difficult to comprehend language and aim to make you an expert of all the topics.

I’ve created the briefest, most strategic, no-nonsense study solutions in the industry, in straight-forward language... highly transformative proprietary study solutions that do the heavy lifting for you. Study solutions that cut the fat, focus on the knowledge and applications you need to pass, and deliver a deeper understanding of the elements of the curriculum that are likely to be tested on the exam.


Prep and pass with confidence


The CFA Program can be a long, steep slope, no doubt about it. Have no fear: Exam Success, an award-nominated and highly-respected CFA Program Prep Provider (we're Canada's longest-serving CFA Program Prep Program), can set you on the shortest, surest and safest path, with expert guidance there for you — so you can climb that mountain with complete confidence, all the way to the top.

I invite you to explore Exam Success’ powerful award-nominated Level I, Level II and Level III CFA Program prep study solutions here.

Exam Success: Your simplest path to a pass... and a better life.


Exam Success follows CFA Institute Prep Provider Guidelines. Required Disclaimer: CFA Institute does not endorse, promote or warrant the accuracy or quality of the products or services offered by Exam Success. CFA Institute, CFA® and Chartered Financial Analyst are trademarks owned by CFA Institute.


Chartered Financial Analyst


The gold standard designation in the financial services industry.

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"I passed thanks to your prep course and study material. I've recommended Exam Succcess to my colleagues."

David Addo

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"Taking your program was the best decision. Your straight-forward, well-structured study notes & online videos helped me focus and hit the key points. "

Shiraz Noor

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"I don't think I'd have been successful without Prof. Gordon's CFA exam prep. I've recommended it to many candidates, and will continue to do so."

Jessica Mittler

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"I'm certain that my chances of passing without your help would have been far less, or nil. I've been singing your praises..."

Graeme McCallum

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"You truly have a superior ability to explain complex material simply, clearly and succinctly. I highly recommend Exam Success."

Ting Liu

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"If it weren’t for you, I don’t think I'd have ever cleared this exam... I’m even thanking the guy who told me about you.

Michael Tofilis

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"Having written Level 1 twice before, I can confidently say I wouldn't have been able to do it without your classes."

Alex Suddard

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"Brian is so knowledgeable and effective. He makes the CFA curriculum so much clearer. I highly recommend Exam Success."

Sydney G.

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"Thanks for giving us Queen's MFins the extra push. You put the pro in Professor!"

Frank Li

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